Released in March 2018
* Lens kit included with (FE 28-70mm F3.5-5.6 OSS (SEL2870))
A full-frame mirrorless basic model with high-speed, high-precision AF. 24.2 megapixels (approx.) Continuous shooting speed 10 frames per second (approx.) / [ILCE7M3K] ILCE7M3K Released in March 2018. 24.2 megapixels (approx.) Continuous shooting speed 10 frames per second (approx.) [Icon explanation] Lens kit included with "FE 28-70mm F3.5-5.6 OSS (SEL2870)"
Equipped with a newly developed 35mm full-frame back-illuminated sensor. Equipped with a 35mm full-frame back-illuminated CMOS sensor with approximately 24.2 effective megapixels and the new-generation BIONZ X image processing engine, the α9 delivers a wide sensitivity range with a maximum standard ISO of 51200 (ISO 50-204800 with still image expansion), up to 1.5 stops of image quality improvement compared to the α7 II, and a wide dynamic range of approximately 15 stops. Furthermore, improved color reproduction ensures natural-looking skin tones in portraits and vibrant flowers. AF performance that captures and holds the subject in focus: The α9 features a 693-point on-chip phase-detection AF sensor, covering approximately 93% of the entire imaging area. The wide AF area provides greater framing flexibility. Additionally, the contrast AF frame has been multi-divided into 425 points, significantly improving detection accuracy. AF speed and tracking performance are approximately twice as fast as the α7 II. Furthermore, the "Eye AF" function, which detects and autofocusses the subject's eyes, has been further improved. Even in situations where focusing on the eyes is difficult, such as when the subject is looking back or facing downward, the camera instantly detects the eyes and continues to capture the subject.
AF/AE tracking with continuous shooting at up to approximately 10 frames per second. Speed ​​performance to capture the decisive moment. The latest shutter charge unit and an evolved image processing system enable high-speed continuous shooting at up to approximately 10 frames per second with AF/AE tracking at full resolution. With continuous shooting capacity of up to 177 frames, you can confidently capture every shot, even in situations where you can't afford to miss a shot. What's more, silent shooting with no sound or vibration is also possible at full resolution with AF/AE tracking at up to approximately 10 frames per second. You'll never miss a decisive moment, even in scenes where silence is essential. Furthermore, because there is no vibration like with a mechanical shutter, resolution performance is maximized. High-Resolution 4K Video and a Variety of Video Functions Expanding the Range of Expression: Full-frame pixel readout without pixel addition condenses a rich amount of information—roughly 2.4 times the number of pixels required for 4K (QFHD: 3840 x 2160) video—to output 4K video with minimal moire or jagged edges. It also offers a variety of video functions that expand the range of expression, including support for HLG (Hybrid Log-Gamma) for instant HDR workflows, S-Log3 with a wide 14-stop dynamic range, and Slow & Quick Motion, which allows in-camera recording of up to 5x slow motion and up to 60x quick motion in high-quality Full HD at up to 50Mbps. Reliability and Operation Enhance Shooting Freedom: Compatible with the high-capacity NP-FZ100 battery, approximately 2.2 times the capacity of the NP-FW50. Capable of capturing 710 still images, the industry's highest for a mirrorless camera, it supports extended shooting and continuous shooting, ensuring high reliability. Other features include a touchpad function that allows you to smoothly adjust the focus position while looking through the viewfinder, and a touch focus function that allows you to instantly select the subject you want to focus on. Touch operation gives you greater flexibility in focus operation. What's more, it is equipped with dual slots (only slot 1 is UHS-II compatible) that allow for relay and simultaneous recording. High reliability and operability that support comfortable shooting are packed into a compact body.
Dust-proof and weather-resistant design (※) Sealing is applied to various parts of the body, and the joints of the parts are made uneven, creating a double structure. The dust-proof and weather-resistant design allows you to shoot in harsh environments. *: The camera is designed to be dust-proof and water-resistant, but does not completely prevent dust and water from entering. [Accessories] - Rechargeable Battery Pack NP-FZ100 - Shoulder strap - Body cap - Accessory shoe cap - Eyepiece cup - Micro USB cable ■ Specifications ■

Type: Interchangeable lens digital camera Lens mount: E-mount Image sensor: 35mm full-size (35.6 x 23.8mm), Exmor® CMOS sensor Effective pixels: Approximately 24.2 million pixels Recording media: Memory Stick PRO Duo, Memory Stick PRO-HG Duo, Memory Stick Micro (M2), SD memory card, SDHC memory card (UHS-I/II compatible), SDXC memory card (UHS-I/II compatible), microSD memory card, microSDHC memory card, microSDXC memory card Slot: SLOT 1: SD (UHS-I, UHS-II compatible) card slot SLOT 2: Memory Stick PRO Duo, multi-slot for SD (UHS-I compatible) cards ISO sensitivity (recommended exposure index): Still photography: ISO 100-51200 (extended: minimum ISO 50, maximum ISO 204800), AUTO (ISO 100-12800, upper and lower limits adjustable) Video photography: ISO 100-51200 equivalent (extended: maximum ISO 102400), AUTO (ISO 100-12800 equivalent, upper and lower limits adjustable) LCD monitor: 7.5 cm (3.0-inch) TFT drive, touch panel, 921600 dots, 100% field of view, tilt adjustment function (approximately 107° up and 41° down from the rear of the camera) Shutter: Electronically controlled vertical-travel focal-plane shutter Shutter speed range: Still photography: 1/8000-30 sec., bulb; Video photography: 1/8000-1/4 (1/3 increments), AUTO Up to 1/60, Auto Slow Shutter up to 1/30. Image Stabilization: 5-axis image sensor shift compensation (compensation method depends on lens specifications). Image Stabilization Performance: 5.0 stops (CIPA standard compliant, pitch/yaw direction, with Planar T* FE 50mm F1.4 ZA attached, long exposure noise reduction off). NFC Compatibility: NFC Forum Type 3 Tag compliant. Wireless LAN Compatibility (Built-in): Wi-Fi compliant IEEE 802.11b/g/n (2.4GHz band). Bluetooth: Bluetooth Standard Version 4.1 (2.4GHz band). Power Source: Rechargeable Battery Pack NP-FZ100. Dimensions (W x H x D): Approx. 126.9 x 95.6 x 73.7 mm. Weight: Approx. 565 g. [Alpha Autumn Cash Back Campaign 2025] Customers who purchase eligible products during the campaign period and submit their application within the application period without any issues in accordance with the manufacturer's procedures will receive a cash back of the amount set for each eligible product! [Purchase Period] Friday, August 29, 2025 - Tuesday, October 14, 2025 *The same product cannot be applied for multiple campaigns. Applications for products that have already been applied for in the past (products with the same serial number) will also be invalid. Manufacturer's warranty period: 1 year